I learned a new word yesterday: Rubicon.
Rubicon is a river in northeastern Italy and holds historical significance as the river crossed by Julius Caesar in 49 BC, a forbidden act at the time that led to civil war within the Roman Empire. It also means point of no return, and it’s that definition that makes the word relevant to this post.
The public workforce system is in the middle of a redefinition; one might even say at its Rubicon. The system as a whole is quickly approaching the critical point where it either re-invents itself or risks becoming irrelevant and/or redundant to employers and job seekers. And specific to that Rubicon, I was fortunate earlier this week to sit in on a presentation given by two Texas workforce boards who excitedly talked about how they’re reinventing themselves in ways that matter to their customers.
Workforce Solutions Southeast Texas (@SETWorks) and Workforce Solutions Lower Rio Grande (@WFSolutions) talked passionately about implementing things like Live Chat, mobile applications, social media, job mapping, customer service tools, push notifications, and more. And even more exciting than the presentation was the electricity the conversation generated in the room. All the things discussed were low or no cost solutions, and in most cases easy to implement: Real solutions that solve real problems in realistic and tangible ways, at a time when, now maybe more than ever, is exactly what the public workforce system needs.
There are far too many good things being done by workforce boards across Texas, and the nation, to relate here. I encourage you to reach out to your nearest office or board and tell them what you need, or let us know via a comment to this blog. As we approach our Rubicon, what do we have to get right to ensure the public workforce system is providing real solutions that matter to and benefit you? We’d love to hear your thoughts.